Case Study: Campus refurbishment, London Borough of Ealing

Background

A well-established university in London sought to gain planning consent for a comprehensive regeneration of its campus. SP Broadway was instructed to provide political, community and media communications to secure this planning consent.

Challenge

As an established institution in the area, it was important our client gained consent in a way that maintained and enhanced its standing within the local community. The site, in an area with a number of strong residents’ associations, was controversial with residents concerned the development would further increase the already substantial queues into the university’s car park and further concerns over the design of the regenerated buildings.

Solution

  • A series of Community Liaison Groups were organised, enabling key members of the community and local politicians to discuss the proposals in an open and honest environment, encouraging support from within the local community.
  • A public exhibition was held over two days to introduce the proposals to residents first hand. A feedback questionnaire was also prepared for the exhibition which allowed valuable information about residents’ views to be gathered, identified areas of concern and provided valuable statistics: with 59% of respondents commenting positively on the proposals.
  • In the run-up to the planning committee’s decision, we sent a letter to each member of the committee highlighting the benefits of the development for the university and for Ealing, and listing the changes made to the scheme following consultation with the community.

Result

Ealing Council Planning Committee unanimously voted to approve the application.

After further consultation, including another meeting of the Community Liaison Group and a second public exhibition, an application for an additional new university building was submitted to Ealing Council and consented.

SP Broadway was retained as communications adviser during the construction process.  The refurbishment is now complete.

Case Studies

Politics of Planning

The King’s Speech reveals Planning and Infrastructure Bill
July 18, 2024
Chancellor, Rachel Reeves MP, sets out case for planning reform in her first speech
July 8, 2024
Key takeaways on housing from the BBC's last Prime Ministerial Debate
June 28, 2024

Politics of Planning is our weekly planning update, bringing you the news and analysis you need to plot a successful planning course though fast-changing political waters.tyu

   

Events

Cllr Andy Graham
Leader, West Oxfordshire District Council
Council Offices, Woodgreen, WITNEY, Oxon, OX28 1NB
8.45am - 11am
September 05, 2024
Cllr Ken Williamson
Portfolio Holder for the Local Plan, Epping Forest District Council
Online via Microsoft Teams
7.45am - 10am
October 15, 2024
Cllr Denise Gaines
Portfolio Holder for Planning and Housing, West Berkshire Council
Online via Microsoft Teams
7.45am - 10am
November 12, 2024

Throughout the year we host roundtable discussions between leading politicians and key figures within the development industry.

See All Events